Local SEO & AI SEO

SEO That Helps Your Business Get Found on Google, Maps and AI Search

OZ Media Digital helps Australian businesses build sustainable organic visibility through SEO, Local SEO, content, Google Business Profile optimisation and emerging AI search optimisation. We focus on attracting the right customers, not just more traffic.

SEO strategy and execution backed by 17+ years of digital marketing experience.

Search has changed

Search Has Changed. Your SEO Strategy Needs to Change With It.

Customers no longer discover businesses through traditional Google results alone. Today they can find you in all of these places.

Google SearchTraditional results
Google MapsLocal map results
Google Business ProfileYour local listing
Google AI resultsAI Overviews and AI Mode
ChatGPTConversational search
GeminiAI assistant search

Traditional SEO is still important, but visibility now extends beyond ten blue links on Google. Our approach considers traditional search, local search and emerging AI search visibility together.

What our SEO service covers

Everything Working Together to Get You Found

No jargon and no guesswork. Here is what we do for your business each month.

SEO Strategy

We identify the services, locations and search opportunities most likely to generate qualified enquiries.

  • Keyword opportunities
  • Competitor research
  • Search intent
  • Priority service areas
  • Content opportunities

Website SEO

We improve the parts of your website that influence how search engines understand and rank your content.

  • Page optimisation
  • Website structure
  • Internal linking
  • Metadata
  • Technical SEO
  • Indexing issues

Local SEO & Google Maps

Helping customers in your local market find your business.

  • Google Business Profile optimisation
  • Local search visibility
  • Google Maps optimisation
  • Local keyword tracking
  • Location opportunities
  • Competitor monitoring

SEO Content

Useful content based on what potential customers are actively searching for.

  • Blog content
  • Service-supporting content
  • FAQs
  • Search-focused content
  • Content optimisation
  • Existing content improvements

Authority & Backlinks

We build the signals that help search engines recognise your website as credible and authoritative.

  • Relevant outreach and content placements
  • Link and authority monitoring
  • Competitor comparison

AI Search Visibility

We strengthen your visibility across emerging search experiences. No one can guarantee a mention in an AI answer, so we focus on giving your business the best chance of being understood and referenced.

  • ChatGPT visibility
  • Gemini visibility
  • AI search monitoring
  • Generative search optimisation
  • Structured content
  • Entity and topic authority

Review & Reputation Strategy

For local businesses, reviews play an important role in customer trust and local visibility.

  • Review growth strategy
  • Review request processes
  • Competitor benchmarking
  • Google review monitoring

Reporting & Insights

You should always understand what is happening and what it means for your business.

  • Search visibility and rankings
  • Google Maps visibility
  • Website traffic
  • Content performance
  • Google Business Profile
  • AI search visibility
  • Enquiries and conversions (where tracking is available)
SEO packages

Three SEO Packages. One Clear Difference.

Every package includes strategy, Local SEO, content, authority building, AI search visibility and reporting. The difference is scale and depth.

SEO Essentials

Build strong SEO foundations and improve your local search visibility.

$695 + GST / month

Best suited toSmall businesses targeting a defined local market.

Core inclusions:

  • SEO strategy
  • Up to 25 priority SEO keywords
  • Keyword and competitor research
  • Website SEO optimisation
  • Approximately 1 SEO article per week
  • Google Business Profile optimisation
  • Monthly SEO reporting
See more inclusions
  • Technical SEO monitoring
  • Content publishing
  • Backlink and authority building
  • Google Maps visibility tracking
  • Local SEO monitoring
  • Review growth strategy
  • Google Search Console monitoring
  • Google Analytics monitoring
  • AI search visibility tracking
  • OZ Media Digital recommendations
Enquire About SEO Essentials

SEO Authority + AI

Build stronger authority across Google, Maps and emerging AI search platforms.

$1,695 + GST / month

Best suited toCompetitive industries, larger and multi-location businesses, and companies targeting broader geographic markets.

Everything in SEO Growth, plus:

  • Up to 100 priority SEO keywords
  • Advanced SEO strategy
  • Approximately 4 SEO articles per week
  • High-volume authority and backlink programme
  • Advanced Local SEO
  • Advanced AI search optimisation
See more inclusions
  • Advanced technical SEO
  • Expanded location strategy
  • Advanced content refresh programme
  • AI brand visibility monitoring
  • Content designed for stronger topic authority
  • Advanced competitor monitoring
  • Quarterly conversion optimisation review
  • Quarterly strategic SEO review
Enquire About SEO Authority + AI

All prices are in Australian dollars and exclude GST. Want the complete technical breakdown? Request the detailed pricing guide.

Compare packages

See How the Packages Compare

A simple side-by-side view of what changes as you move up.

Comparison of SEO Essentials, SEO Growth and SEO Authority + AI
FeatureSEO Essentials$695 + GST / monthSEO Growth$1,095 + GST / monthSEO Authority + AI$1,695 + GST / month
Priority SEO Keywords2550100
SEO StrategyIncludedIncludedAdvanced
Technical SEOIncludedEnhancedAdvanced
SEO Content1 article/week2 articles/week4 articles/week
Authority BuildingIncludedIncreasedAdvanced
Local SEOIncludedEnhancedAdvanced
Google Business ProfileIncludedIncludedIncluded
Google Maps TrackingIncludedIncludedIncluded
Review StrategyIncludedEnhancedEnhanced
AI Search VisibilityIncludedEnhancedAdvanced
Content RefreshBasicIncludedAdvanced
CRO Review—QuarterlyQuarterly
ReportingMonthlyMonthlyMonthly
Strategy ReviewAs requiredQuarterlyQuarterly

Get the Full Technical Comparison

Detailed SEO pricing guide

Want to See Everything Included?

We’ve kept this page simple so you don’t need to decode SEO jargon.

If you’d like the complete breakdown of all three packages, request the detailed pricing guide. It’s sent straight to your inbox.

  • SEO deliverables, content and technical optimisation
  • Local SEO, Google Business Profile and backlink activity
  • AI search visibility, reporting and reviews
  • Exactly how the three packages differ

Email me the detailed SEO pricing guide

Takes about 30 seconds. We’ll email the guide to you straight away.

Thanks. We’ve sent the complete SEO package guide to your inbox.

Can’t see it? Check your spam or promotions folder.

Want to discuss which package suits your business? Book a free consultation.

Why OZ Media Digital

SEO Without the Smoke and Mirrors

Plain-English SEO, focused on enquiries rather than vanity metrics.

01

Strategy Before Tactics

We first identify where the real search and commercial opportunities exist, rather than blindly producing content.

02

Visibility That Matters

We focus on searches connected to genuine customer demand, not meaningless traffic.

03

Transparent Reporting

You can see what is being worked on and how your search visibility is changing.

04

SEO + Conversion Thinking

Traffic is only part of the equation. We also look at whether your website makes it easy for visitors to become enquiries.

See it in action: a Lower North Shore physio clinic grew its Google reviews from 9 to 54 in 90 days by rebuilding its Google Business Profile, with no ad spend.

Read the case study
SEO beyond Google

Be Visible Wherever Your Customers Are Searching

Search behaviour is changing. People increasingly discover businesses through Google Maps, AI-generated answers and conversational search alongside traditional Google results.

Traditional SEO

Your website, content and authority working to rank for the searches that matter.

Google Search

Local SEO

Being found by customers in your area, on the map and in local results.

Google MapsGoogle Business Profile

AI Search Visibility

Helping AI platforms understand and reference your business.

ChatGPTGeminiAI results
One connected strategy: Traditional SEO + Local SEO + AI Search Visibility
Who these packages are for

Built for Businesses That Rely on Being Found

Professional services Trades and home services Dental practices Allied health Accountants Consultants Local businesses Multi-location businesses Businesses wanting to grow organic enquiries

SEO FAQ

Common questions about SEO

SEO is a medium-to-long-term growth strategy. Improvements to your Google Business Profile can show up quickly, but broader organic growth typically builds over months. How long it takes depends on your competition, your website's current authority and condition, your location, any previous SEO work, your existing content and what your competitors are doing. We don't promise rankings within a fixed timeframe.

No. No reputable SEO provider can guarantee a particular Google position, because search results depend on many factors outside anyone's control. We focus on what we can influence: improving your visibility, relevance and authority, and the number of qualified organic opportunities that reach your business.

SEO improves the visibility of your website in search results. Local SEO focuses on searches where location matters, including Google Maps and your Google Business Profile, such as "plumber near me" or "dentist Hornsby".

Yes. Google Business Profile optimisation and local visibility work are included in the packages where relevant to your business.

Yes. Every package includes SEO content, and the amount increases with the package: around one article a week in SEO Essentials, two in SEO Growth and four in SEO Authority + AI.

People increasingly find businesses through AI-powered search, including ChatGPT, Gemini and Google's AI results, as well as traditional search results. AI search optimisation helps structure and strengthen your content so your business has a better chance of being understood, referenced or discovered by these platforms. We can't guarantee that any AI platform will mention your business.

Generally, yes. We start with a technical assessment to confirm whether your existing website can support the strategy.

Not necessarily. We'll make recommendations if your website's structure, content, user experience or conversion issues are limiting SEO performance.

SEO Essentials suits smaller local businesses and businesses starting structured SEO. SEO Growth suits established businesses facing stronger competition. SEO Authority + AI suits businesses in competitive markets, larger geographic markets, or those seeking stronger topic and AI-search authority. If you're not sure, book a free consultation and we'll help you decide.

Not Sure Which SEO Package Your Business Needs?

Book a free consultation and we’ll look at your current website, search visibility and competition before recommending the appropriate level of SEO investment.

Based in Hornsby or on Sydney’s North Shore? See our local SEO page for Hornsby and North Shore businesses.

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